The Winter Olympics have begun their slow fade into history, and I offer here limited and selective observations. I stress limited and selective because that’s what my experience was with the 2010 Vancouver games. When NBC decided to delay virtually everything to us Americans on the West Coast, I wrote off watching most of the events.
If I couldn’t watch live, I wouldn’t watch.
Had I the scratch, I’d have flown or driven to Vancouver and tried to sit among the hockey- and curling-crazed Canadians, such as this puck-hatted lass.
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So outside of a few minutes of watching some skiing on a Saturday afternoon and the gold medal hockey game on Sunday, I watched nothing on NBC. Not a minute of speedskating or luge or bobsled. None of the tape-delayed dude-in-sweater-by-fireplace chit chat. Not one of the sappy I’m-doing-this-for-my-deformed-brother-in-law profiles.
I did catch parts of several hockey games on NBC’s cable cousin, MSNBC, but I went more often to the Web for live coverage.
I watched a little of one of the Czech games on what may have been a Japanese or Estonian site (seriously, I cannot remember) and I even swallowed down the bile a couple of times to check in on the NBC Web site.
The Web experience was generally excellent, comparable to television but better. I could sneak off to another browser window and research an answer to a question, fire off a tweet on what I was seeing or do whatever else sparked the interest of my short attention span.
The future — the present, actually — of live coverage is on the Web.
God help us if NBC has the contract to broadcast the next set of games from London in 2012.
2 thoughts on “A fond farewell to the Winter Olympics”
Well said! As easties, we were blessed with tons of live stuff. There is Zero reason why the Mountain and Pacific timezones had to be treated as secondary citizens to this. Sure it wasn’t prime-time, and NBC could have ran their canned prime-time blather as planned, but there was no excuse to not go live on MSNBC and CNBC.
Thanks, Rob. “Miracle on Ice.” I always liked that phrase. 🙂